[Reviver Music] has the singular goal of delivering a social action agenda through the music of Sir Paul McCartney. Through live concerts, audio and video recordings, and merchandising. Riviver will support [The Women and Cancer Fund], a not-for-profit charity led by Dr. Alicia Alverez.
Sir Paul McCartney has given the charity his "wholehearted blessing" to bring awareness to women's cancer and raise much needed funds in the memory of Linda McCartney. The Women and Cancer Fund has granted Reviver Music exclusive rights to the "Let Us In" Campaign to channel awareness and funds to the charity.
Reviver Music offers a unique combination of veteran industry leadership, access to one of the most recognized catalogs in the music industry, broad marketing partnerships and a business model that delivers unique, increased exposure for current an emergent artists.