Jessica Frech Gains Attention in 2011 Hyundai Holiday Commercial

Update 02/06/12:

Update 01/02/12: Watch for Jessica Frech! You'll have many opportunities to catch her as she bursts onto the scene. Just this month:
ABC national news “What’s The Buzz” – Billboard Magazine video showcase – Good Day New York local Fox morning show – Comedy Central Sirius XM Radio “The Alternative Comedy Show – Raw Dog” – Cosmo Magazine Sirius XM Radio “Cocktails With Patrick” – Fox national news – article on Jessica in this Jan 14th Billboard magazine! WOW CONGRATS JESSICA!

As the editor of Events-in-Music.com I have written a number of times about music in commercials and how they can impact a new artist's career.

I have talked about newcomers Feist, and I monster, and Ingrid Michaelson, and about many more artists, some legendary, whose success has been aided by an ad campaign.

The new holiday Hyundai commercial featuring Nashville's own Jessica Frech is yet another example and one that has been fun to watch unfold.

Jessica brought tremendous attention to her multi-talents in 2011 with her hugely popular "People of Walmart" video, which at the end of the year had already garnered over 5 million views!

Through this video (and others) she attracted the marketing team at Hyundai who, over the last couple of years, have been increasingly youth and music oriented in their car commercials. Perhaps they are on to something!

Oh yeah, Jessica started a Kickstarter campaign to raise money to complete her record and was 75% of the way to her goal in just a couple of days...geez, what would it be like to be so popular?!